Unforeseen events in business

When you run a business, there are risks involved all along.

Some of them you can predict and have to be prepared for. For example the weak months with little work, employee dropping out of work from day to day, illness etc.

Some of them, however, are less predictable and worse to manage.

We have uncontrollable riots going on in London right now. Our small team at Moove Agency has decided to stay and work from home today, just to be on the safe side. AND because we can.

We are fortunate enough to work in the digital industry and we make a full use of it. Everything is digital and easily accessible from anywhere. Virtually any of our employees can work remotely at any time with no preparation. This business approach and strategy has proven to be very useful once again today.

Is your business as flexible to fight the unforeseen events too?

WordPress conference - WordCamp UK

WordCamp UK starts tomorrow (16 – 17 July 2011).

WordCamp is the UK’s largest WordPress weekend conference that focuses on everything WordPress. WordCamps are informal, community-organised events that are put together by WordPress users. Everyone from casual users to core developers participate, share ideas, and get to know each other.

I will be there and tweeting from our Twitter account @MooveAgency.

Moo’s viral campaign

Not only I like Moo’s cards (the quality of print, material, easiness of order, cute box in which the cards come), I love many aspects of this business, which I’ve been watching closely for a while :), too.

On Friday, 1st of April, they introduced a new product. Moo-D ink. This new print technology will make business cards change their colour when touched.

What’s even better is the viral campaign they have launched to introduce the invention. Watch the video of the ‘incident’ that has happened at Moo HQ - someone has attempted to steal the new ink technology!!!

OK, if you are wondering whether this is real or not, then I repeat that it was launched on 1st April / hint: April Fools’ day /.

Isn’t the idea amazing? And you can bet that bloggers, tweeters and fans will blog, tweet and talk about it for days to come. Just like I did.

Viral marketing / Free advertising >>> Don’t you just love it?
It’s not easy, one has to be creative but it is a great fun and definitely worth it (if done the right way).

Read the full article about the launch at Moo.com

Interview for SpicyWebDesigners.com

SpicyWebDesigners.com have interviewed me for their unique website which is dedicated to answering the question “Where are all the good web designers?”

I especially enjoyed the “interaction” with Luc, who is the founder of  SpicyWebDesigners.com. It is very lovely and well-mannered person with some great communication skills.

Don’t hesitate to visit the SpicyWebDesigners.com to read the interview and/or get to know other Spicy Web Designers out there.

cssWOW featured my work

“Drop in at this website to say ‘Hello’ to Ilona- and to appreciate the designs of this highly talented London based freelance web-designer, who’s renowned for creating ‘eye-catching’ web presentations! ”

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